Three Reasons Your Small Business Might Need a Call Answering Service

Owning and operating a small business is full of both challenges and rewards. If you are successful, you will eventually reach a point where you will need to grow – and you can grow your business either by hiring more employees, or by contracting out services. One of the services you may wish to contract out are answering services. But how do you know if you really need them?

small business growth

There are lots of reasons and why a small business owner would choose to hire an answering service, but here are three of the most popular ones.

You’ve got more work than your team can handle but not enough to hire additional staff

If your team is overloaded, it not only makes for a stressful work environment but it can mean things start to fall through the cracks. Quality and customer service can eventually become compromised – or you simply have to turn customers away.

You could hire a full-time receptionist, but if the extra calls coming in don’t amount to high enough revenues for the company, then it’s difficult to justify the extra salary.

Hiring an answering service is often the ideal solution. The costs are significantly lower than that of hiring another employee, and it takes pressure off your existing team.

You want to offer emergency or off-hours service

Depending on the industry you are operating in, it may be necessary or desirable to offer emergency or off-hours service to stay competitive. For example, many contractors such as plumbers and electricians offer emergency 24/7 services. To stay competitive in these types of industries, this is becoming increasingly common.

Even if you don’t want to offer emergency services, you may wish to offer your callers the convenience of 24/7 availability to make appointments, place orders, etc.

While it would be impractical – and exhausting – to have your own phone turned on all the time, it is a simple matter for a professional answering service to ensure that the call is answered whenever anyone wants to contact your business.

You need to make more time for yourself

Especially in the early stages, small business owners need to hustle. To become successful, you likely had to network, work long hours, and live on a limited budget. Perhaps now though, you’ve reached a point where the money is flowing in fairly well, but you’re still working long hours and always seem to be pressed for time.

If that’s the case, then hiring an answering service may be the solution. By hiring an answering service, you can let the bulk of your calls go to the call centre. If you are expecting certain important calls you can have them transferred to you or another person in your company.

Having an answering service allows you to take more time for yourself and not have to worry that you might be missing an important call.

Growing a small business can be a challenge – but for many this challenge is made easier when they hire a call answering service. If you think that this solution might be right for you, we invite you to contact Touch Communications today to find out more!

7 Things Customers Wish You Knew

When you hire a call answering service to represent your business, it is important to make sure your customers get the treatment that they want and deserve – after all, it’s your company reputation that is on the line. At TOUCH Communications, our call service representatives (CSRs) understand what customers wish more businesses knew about them:

Happy Customer on Phone

Good service is better than fast service

Yes, when people call into our call centre, it is important that they are served in a timely manner, but our CSRs know that it is better to take a little extra time to make sure the client gets all the information they need and doesn’t feel rushed on the call.

Your customers want personalization

Customers value personalization a lot. That’s one of the reasons that TOUCH Communications’ CSRs will go the extra mile to make them feel valued.

Customers want you to remember their name

People love to hear the sound of their own name which is why our CSRs call them by name after they’ve identified themselves.

When customers are given a pleasant surprise, it means positive word of mouth for your business

Many customers calling into your business for the first time may expect to be greeting with voicemail or have lengthy on-hold times. They are often surprised to be greeting by a friendly voice even in what would normally be considered off hours.

You don’t need to spend a lot of money to create goodwill with your customers

It is often the little things that customers remember – and talk about. Some business people send out birthday cards to their clients or give little bonuses when someone makes a purchase. In the call answering world, a goodwill gesture could be something as simple as making sure the caller gets through to exactly the right person in your company that will be able to help them.

Customers love a good story

One of the best ways to build your brand is through storytelling. At TOUCH, we work with you to develop effective scripts for our CSRs that will best reflect your company.

When your call answering service provides you with the feedback that you are getting from your customers, it can help you come up with successful innovations for your business.

Customers value time over money

Your customers are willing to pay for your service or product.  However, they also want to get through to someone should there be a problem or concern.  By using a service such as Touch Communication, your customers won’t be on hold for long periods of time, and they will be able to get through to a live person, rather than voice mail.  This improves client trust, and satisfaction with your company.

At TOUCH Communications, we understand what makes customers tick – and we use that knowledge to help your business.  Take the first step to improve your customer satisfaction today and contact TOUCH Communications to learn more on how we can help you!

 
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